Shine, and the others will follow.

Our services

Circular Business Development

 Are you future-fit?

It is vital for every organisation to discover what the most lucrative growth opportunities the circular economy approach can offer. There is no ‘one size fits all’ recipe: each company’s position, strategy, offering, customers and value chain are unique and require a tailored approach. With our high-level expertise we will tailor your winning strategy.

Our Circular Economy Strategy service includes:


Circular Design

Boost your product & service development

How to harness the circular economy approach to increase your growth and foster innovation? With Ethica’s expertise and tools, we’ll find the best means for your business to become a forerunner. Circular design is a concrete & comprehensive approach through which we are able to develop simply awesome product and service concepts for your company! You can get a great kick-start through EcoDesign Sprint. We also offer:


Cradle to Cradle Certification

Organisations who want to level up the game

Cradle to Cradle Certified™ Products Program is a certification scheme for champions who want continuously to develop their product design as well as company operations according to the Cradle to Cradle principles.

Ethica acts as a contact point for Finnish clients, collects data and collaborates with Vugge til Vugge, a qualified independent Accredited Assessment Body trained by the Cradle to Cradle Products Innovation Institute, who performs the product assessment. Assessment Summary Reports are reviewed by the Institute, which certifies products meeting the Standard requirements, and licenses the use of the Cradle to Cradle Certified™ word and design marks to the product manufacturer.

Find out more about the certification process here.


Circular Urban Development

Cities and regional development agencies looking for sustainable growth

How to attract new businesses, boost your local economy, or inspire citizens to more sustainable lifestyles? According to a number of different research, a circular economy is a necessity to reach climate change mitigation targets. We can assist you in reaching your targets, implementing your resource efficiency roadmap, collaborating with local companies or planning new buildings, blocks and neighbourhoods according to the circular economy principles. Our Circular City concept provides a holistic approach to municipalities, cities and regional development agencies. Our starting point is always the local context with its unique strengths and goals.

Get in touch with us and we can discuss, for example:


Circular Communications & Publications

Get your customers inspired!

Is the challenge to communicate your circular actions in a compelling way? When you need support in generating content or harnessing our circular narrative approach, we will make sure your message is clear and supports your brand. We also research, enquire, write and produce circular economy focused reports and publications. We’ve got the big picture and the facts straight thanks to our expertise combined with our international contacts and data sources. You can let us take care of the whole process, or we can work closely together with your communication professionals to get the work done. Either way, we’ll make sure the reader gets inspired!

Learn more about our approach through Relooping Fashion project.